Everything this store can do

Look and design 20

Make it yours without touching code.

• Starter themesMetro, Fynbos, Karoo, Coastal and Harbour, each with its own colours, fonts and shapes, and a matching home page.
• Home page layoutsUse any starter theme's home page layout with any theme's look. Your own pictures move into it and only the empty spots get placeholder pictures.
• Live theme previewSee colours, fonts, buttons and the header change as you pick them.
• Any Google fontCopied onto your store, so shoppers' browsers never contact Google.
• Light and dark modeShoppers choose, with a separate logo for each mode.
• Logo, colour and taglineWith instant previews of your header in light and dark.
• Site iconUpload your own, or get a neat one made from your store name and brand colour automatically.
• Page widthFrom standard to extra wide, edge to edge or any custom width.
• Product page layoutThree picture sizes, thumbnails below or beside the picture, and tabs where you want them.
• Picture backgroundsSoft, white or any colour behind product pictures and thumbnails, separately for light and dark mode.
• Product card boxesKeep product cards as they are, or set each one in a box: clean outline, soft card, lift and glow, framed picture or a brand-colour accent. Every card in a row lines up evenly.
• Badge coloursYour own colours for the Sale, New and Sold out badges.
• Search box stylesRounded, boxed with a button, underlined, an icon that expands into a search box, or just an icon, at the width you choose, with its own shape, background, border, button colour and height.
• Button stylesSquare, rounded or pill; solid, outline, soft tint, gradient or raised; three sizes, capitals and hover effects, all in the page builder.
• Header layoutMenu beside the logo or on its own row underneath, for stores with a long menu.
• Payment badgesOutlined, solid, white cards or plain text, in three sizes and on the left, centre or right.
• Social media iconsYour Facebook, Instagram, TikTok, X, YouTube, LinkedIn, Pinterest and WhatsApp pages as icons in the footer, top bar and phone menu: round, square, outline or plain, in each network's colour, your text colour or your brand colour.
• Try every themeAn optional Themes menu lets visitors see the store in each starter theme.
• Readable photo bannersA soft shade behind banner text keeps it clear on bright photos like sky, sea and sand.
• Mobile-firstEvery page works beautifully on phones: a header that tucks away as you scroll, department shortcuts under the search, a step-by-step slide-out menu and an optional app-style bar at the bottom.

Pages and content 31

Build any page from ready-made sections, with a live preview.

• Page builderDrag in sections, edit them live, save drafts and publish when ready.
• Icon libraryOver 80 line icons in your theme's colours for menu items, trust blocks and feature groups, with a searchable picker. Menu icons beside or above the name, or icons only.
• Easy editingEach section's parts on their own tabs, one-click on/off switches and drag-and-drop to reorder slides, banners and logos.
• Hero sliderPhoto, tinted, gradient or solid slides in any colour, your own HTML and CSS slides, YouTube videos and five transition effects, in five heights and in a set or random order.
• Slide stylesStyle every slide on its own: text left, right or centred, six button styles, animated labels and text, accent lines and colour glow or shade from any side.
• Photo focusChoose which part of a banner photo stays in view, so heads and products are never cut off.
• Promo BlocksThree small banners beside or under the hero slider, each with its own colours, gradient, photo, border, picture size and style.
• Picture libraryReuse any picture already on your store, or ones you put in an images folder on your server. Big pictures are shrunk automatically when you upload them.
• Showcase lookA fancier hero slider: brand-colour glow, text that rises in, a price sticker and Promo Blocks that lift and shine.
• Middle BannersTwo to four banners further down the page: pictures or videos with descriptions and buttons, ready-made gradients, borders and the same styles as the hero slides.
• Banner picture layoutsPut the picture in the corner, half and half, on top or faded behind the text, in any size and shape, with its white background removed automatically.
• Product listsBestsellers, deals, top rated, a category, a collection or products you pick, in columns and rows or as a slider.
• Second picture on hoverShow another picture of the product when shoppers point at it, with a choice of effects.
• Trust blocksShort reasons to buy, like free delivery and easy returns, in five styles.
• Customer reviews sliderReal product reviews as a slider or grid, hand-picked or chosen automatically.
• Google reviews sliderYour Google rating and reviews in four styles: cards, speech bubbles, a spotlight or a wall. Fetched from Google or typed in.
• Brand logo stripContinuous scroll, slide, fade or zoom, each logo linking where you choose, from small to really big, and clear on phones.
• Side columnsPut pictures, videos, text, buttons, contact details or your own HTML beside the text on any page, on the left or right.
• Google MapsA map of your store or any place: beside your details (left or right, three widths), big with your details on a card in six positions, just the map, or an edge-to-edge strip, at any height and with its own phone height. Normal, black and white or dark, and small in the footer too. Loads only when the visitor asks, for privacy.
• Searchable features listGroups of features with jump links and a search box that finds any feature as you type.
• Friendly page not foundA helpful 404 page in your store's design, with search, your categories and popular products.
• Follow us sectionYour social media pages as cards with a Follow button, a slim strip or big round icons, on any page.
• Rich text editorHeadings, lists, quotes, dividers and links, with full-screen writing.
• Scrolling tickerAt the top, the bottom or both, with your own messages.
• Pop-upsFor notices and promotions, with triggers, schedules and a newsletter sign-up.
• Header editorShow, hide or rename every part of the header: top bar, logo, search, phone number, icons, the departments button, menu links and the phone menu.
• Footer editorBuild the footer in the page builder: columns with headings, pictures, text, links and your own HTML, plus the wording of the bottom line.
• Menus and footerYour own menu with dropdowns, and footer columns with text, pictures and links.
• Earlier menusBring back a menu you replaced, from its history or a nightly backup.
• Scheduled publishingWith full version history for every page.
• Your own wordingChange any word on the store, like Shipping to Delivery, in one place.

Products and catalogue 25

Everything you need to list and organise what you sell.

• Products with optionsUp to three options (size, colour…) with a price, stock and picture each.
• Pictures per optionChoose Blue and the blue pictures show, all the way to the cart.
• BundlesKits of your products at a saving, with options the shopper picks and optional extras. Stock comes from each item.
• Build your ownShoppers put together a product part by part, like a custom PC, picking each option while the price updates.
• Categories up to 6 levels deepDepartments, sub-categories and their own sub-categories, managed in a simple tree.
• CollectionsHand-picked groups, or ones that fill themselves: on special, new in, under a price.
• BrandsBrand pages, logos and "by Brand" on product pages.
• Web addressesChoose or change the web address of any product.
• Cost pricesRecord what each product or variant costs you, and see the profit and margin as you type.
• Price listTurn your products into a neat price list with your logo, as a PDF or Excel file, and optionally let shoppers download it. A private version shows cost prices and margins.
• Bulk changesTick products to change status, categories, collections or prices all at once.
• Import from another storeBring products, options, photos and categories from Shopify, WooCommerce, OpenCart or Zen Cart.
• Wholesale pricesApproved trade customers see and pay trade prices: a store-wide trade discount or each product's own trade price, with an optional minimum trade order.
• Trade accountsCustomers apply from their account; you approve or decline with one click and they're emailed.
• Price tiersGold, Reseller or Staff prices: each tier gets a % off, or a special rand price per product, and you choose which customers are on it.
• QuotationsShoppers ask for a quote from their cart, or you start one; set your prices and delivery, send it, and they accept it online as an order.
• Image managerEvery picture in one neat shape, with focus points and bulk tools.
• Product tabsExtra information or PDF downloads, for one product or many.
• BadgesNew, Sale, Sold out or your own, by category, product or date.
• ReviewsFrom verified buyers, with moderation, public replies and reviews you add by hand.
• Photo reviewsBuyers add up to three photos to their review; they open full screen on the product page, with a "With photos" filter.
• Questions and answersShoppers ask about a product without an account; you answer in the admin, they're emailed, and the answer helps the next shopper.
• Showcase modeShow products without prices and take enquiries instead.
• Price on requestMark a product "Call for price": it shows without a price or cart button, and shoppers are asked to get in touch.
• AI writing toolsOn the product page, Claude writes a description, the search listing and picture descriptions, or translates a description into Afrikaans, isiZulu, isiXhosa or Sesotho, for you to check before saving.

Shopping experience 16

Fast, friendly and easy on every screen.

• Fast searchFront and centre, by name or SKU.
• Quick viewAnd an "Added to cart" pop-up, so shoppers stay on the page.
• Picture zoomZoom inside the picture, a magnifying glass or a zoom window beside it, at 2× to 4×.
• Full-screen viewerEvery picture of the product in a lightbox, with arrows, swiping, thumbnails, and tap, pinch or scroll to zoom.
• Live pricesTotals update as the option and quantity change.
• Wishlist and compareSave favourites and compare two to four products side by side.
• WhatsApp buttonA floating chat button in four styles, on either side, that starts the chat with the product the shopper is looking at.
• AI shopping assistantAn optional Claude chat that answers shoppers' questions about your products, prices, stock, delivery and returns from your own store, with links, on your own Anthropic key and a daily limit you set.
• Who's onlineA live view of the shoppers on your store: what each is looking at, their cart, where they came from, a 30-minute chart, an activity stream and an optional chime for new orders.
• Phone appPut the admin on your phone's home screen like an app, with a notification and sound for every new order, quote request and return. No app store, no cost.
• AI admin assistantAsk the admin about sales, orders still to send, low stock or how to do something, and get answers from your own figures and the manual. It only reads, and follows each staff member's permissions.
• Share buttonsShoppers share a product on WhatsApp, Facebook, X, Pinterest, LinkedIn, Telegram or by email, copy its link, or use their phone's own share menu.
• Smart cartUpdates in place, remembers the chosen picture and suggests extras.
• Currency switcherPrices in the shopper's currency at live rates, your own fixed rate, or with a margin added.
• Customer accountsOrder history and sign-in with Google, Facebook or Apple.
• Order againPick items from a past order, untick what isn't needed and change quantities.

Checkout and payments 7

Every popular way to pay in South Africa.

• PayFastCards, Instant EFT and more.
• Yoco, Ozow, Paystack and Peach PaymentsCards, Apple Pay, Google Pay, instant EFT and buy-now-pay-later, confirmed automatically.
• PayPal and EFTWith proof-of-payment upload for EFT.
• Gift vouchers and store creditSpend a voucher balance at checkout, over as many orders as it lasts.
• Guest checkoutNo account needed: guests are saved as customers too.
• VAT-readyPrices with or without VAT, tax invoices and your VAT number.
• Free delivery thresholdWith a friendly "spend R… more" hint.

Promotions and loyalty 15

Bring shoppers back and reward the loyal ones.

• Sale makerSchedule a store, category or product sale that starts and ends by itself.
• Sale price on one productStraight from the product page, with dates.
• Discount codesPercentage, rand off or free delivery, with limits, dates and minimum orders.
• Personal couponsA one-use code only one customer can use, emailed from their page.
• Single-use code batchesGenerate hundreds of codes for flyers or events, download as CSV.
• First-order codesOnly for people who haven't bought before.
• Loyalty pointsCustomers earn on every order and spend points at checkout.
• Refer a friend"Give R50, get R50": each customer gets a link to share, friends get money off their first order, and a voucher thanks the customer once that order is kept.
• Sell gift vouchersEmailed as soon as they're paid, nothing to post.
• Quantity discounts"Buy 3, save 10%", with the price updating as they choose.
• Subscribe & saveShoppers get coffee, pet food or skincare delivered every 2 to 8 weeks for less; each repeat order is made on its date with a reminder and a pay link, and they skip, pause or cancel from their link.
• UpsellsRelated products and "frequently bought together".
• Facebook and TikTok pixelsMeasure which ads lead to sales with the Meta Pixel and TikTok Pixel, loaded only for shoppers who accept cookies.
• Abandoned-cart remindersA friendly email with their saved cart.
• Back-in-stock and price-drop alertsShoppers leave their email on a sold-out option or a price they'd like lower, and get one email when it's back or cheaper. You see the most-wanted products.

Delivery and international 6

Live courier prices and shipping made simple.

• Live courier quotesThe Courier Guy, Bob Go, Fastway, DHL and FedEx, with your own markup.
• Lockers and pickup pointsCustomers choose a PUDO locker or Pargo pickup point at checkout: search by suburb or use their location.
• Book couriersPrint waybills from the order page, with automatic tracking updates.
• Flat rate, free and collectionChoose what suits you, per country.
• Dispatch countdown"Order within 2 h 13 min for dispatch today" and an estimated delivery date, skipping weekends, South African public holidays and your own closed days.
• Selling abroadChoose countries, export zero-rating and international couriers.

Orders, refunds and returns 9

Handle every order from placed to refunded.

• OrdersCreate, edit and bulk-update orders, with invoices and packing slips.
• Point of saleSell in person at a market, pop-up or your counter from a phone or tablet: tap or scan products, give discounts, take cash (with change worked out), card machine or EFT payments, and send the receipt by WhatsApp or email. Stock and reports stay in step with your online store.
• Partial refundsRefund chosen items, delivery or any amount, as often as needed.
• Lay-byShoppers pay a deposit and the rest monthly, with reminder emails; you see what's owed, and the order ships once it's paid up.
• Refund as store creditA voucher code emailed to the customer automatically.
• Return requestsCustomers ask from their order page; you approve or decline.
• Order updatesSend "Being prepared", "Delayed" or your own update from the order page: emailed to the customer and shown on their order page.
• Refund and return emailsCustomers always know what's happening.
• InventoryA stock ledger per SKU, low-stock alerts and stock takes.

Customers 5

Know your customers and look after them.

• Guests and registered customersSee who has an account at a glance.
• Add customers by handAnd invite them to set up an account.
• Order on their behalfA new order with their details already filled in.
• Sign in as a customerSee what they see, recorded in the activity log.
• Customer historyOrders, spend, consent and points in one place.

Running your store 11

A clear view of your business, every day.

• DashboardSales charts and widgets you can move, resize and lock.
• Profit and marginA dashboard widget with the profit on what you sold and your most profitable products.
• Shop-window TV screenToday's sales counting up, a daily goal bar, shoppers online, the latest orders, top products and the last 7 days on a TV, with a secret link for a smart TV or old tablet. No customer names are shown.
• Reports and exportsCustomers, products and orders to spreadsheets.
• Export for your accountantSales invoices and credit notes for any period, ready to import into Xero or Sage (or as a plain CSV), with VAT worked out line by line, plus a payments file for matching the bank.
• Xero and Sage connectionConnect your own Xero organisation or Sage business and every paid order becomes an invoice with its payment, and every refund a credit note, by itself. Nothing is sent twice, and problems are explained in plain words with a Retry button.
• Editable emailsEvery email to customers, with previews and test sends.
• Your sending addressChoose the address and sender name your store's emails come from.
• Tidy admin menuGrouped menus that open and close, on the side or along the top.
• Clean install or theme layoutStart with a clean store, or with any starter theme and its home page layout on placeholder pictures, with or without sample products, and switch the samples off any time.
• Built-in user manualPlain-language help for every part of the store, with screenshots, a contents page and search, in English, Afrikaans, isiXhosa, isiZulu and Sesotho.

Staff and access 10

Give everyone on your team exactly the access they need.

• Your own rolesCreate roles like "Product editor" or "Packer" by ticking what each may see and do.
• Fine-grained switchesAround 35 of them, across orders, customers, reports, catalogue, marketing, the online store and settings.
• Page builder accessChoose who may edit pages, the theme, pop-ups and wording, and who may not.
• Hidden and refusedAnything not ticked disappears from the menu, and its pages and actions are refused.
• Changes apply straight awayWiden or narrow a role and everyone with it is updated at once.
• Ready-made rolesManager, Fulfilment, Content editor and Customer support to start from.
• Remove or correct staffDelete a staff member or fix their sign-in email; their past actions stay on record.
• Invite staff by emailNew staff get a link to choose their own password, so you never have to send one.
• Admin your wayEach person keeps their own light or dark mode, menu layout and accent colour.
• Activity logSee who changed what, and when.

Search engines 4

Be found on Google.

• Search-friendly pagesClean addresses, product rich results, a sitemap and redirects.
• Google previewSee how each product will look in search results as you type.
• Google Shopping and Meta feedsProduct feeds for free listings on Google Shopping and for your Facebook and Instagram shop, with every size and colour, sale prices and stock kept up to date.
• Starter legal pagesFor POPIA, ECTA and the CPA, plus delivery, returns and warranty pages.

Security and privacy 7

Secure by design, from day one.

• Two-step sign-inFor staff (app or email code), with trusted devices.
• Strict security headersAnd protection against common attacks.
• POPIA toolsConsent records, customer data export and erasure.
• Nightly encrypted backupsWith a weekly restore test.
• Admin IP allow-listAnd new-device alerts.
• No back doors for staffManaging staff can't be used to gain more access, and only an owner can touch an owner's account.
• Sessions that follow the passwordChanging a password signs out every other device.